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Posts Tagged ‘Federal Reserve Bank of Chicago’

How do you make young people care about personal finance?

For financial institutions, it’s essential to adapt to changes and technology to start important personal-finance and spending conversations with members of Generation Y.

The Federal Reserve Bank of Chicago, under the leadership of senior outreach program manager Alejo Torres, has started programs and initiatives targeting young people through interactive workshops, seminars and activities.

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In order to reach young people, you have to target them where they are - online.

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